There seems to be a bit controversy over what really makes a
marketer a living on-line.
It seems that everyone out there insists they have the "perfect
program", or the "perfect pay plan" that will make you a
millionaire practically over night. All you have to do is join
either for free, or pay a small fee anywhere between $5.00 to
$500.00 and up.
To be honest, 99.9% of all these programs and pay plans won't
make you a dime. It is sad but true.
Only a select few on-line marketers actually make money or sign
up affiliates from these programs.
99% of the "Lucky" .01% peoples have their own Newsletter or
Ezine. This is the only way to make a living on line.
Publishing your own ezine/newsletter, staying in contact and
offering honest, high quality content to your subscribers will
raise your sales success rate anywhere between 30% and 50%.
Without a quality ezine/newsletter your chances are a slim 1% to
15% depending on your sales letter, product/service demand and
targeted audience.
With a response of only 1% to 15% chances are you will spend
more money on the leads and advertising than you will make in
return profit.
(Trust me. I have been losing money on the net for years before
I started my own ezine. It's a good thing I learn from my
mistakes ;-)
With your own ezine/newsletter you are almost guaranteed to make
sales and a profit every time you send an issue or a solo ad.
( Many people don't like solo ads, so you must use them
responsibly. Do not abuse your list or you will soon be
receiving more UN-Subscribe requests than Subscribe requests
along with some nasty messages. These nasty messages can kill
your motivation and belief in yourself.
Thus comes the death of your ezine/newsletter and your
reputation! If you acquire a bad reputation on the net then
chances are you will always have that bad reputation and you can
kiss your dreams of making a living on-line good bye forever.
Or until everyone forgets about your name a few years later.
But why take a chance like that?! It is simply not worth it just
to make a few sales.
Honest marketers always prevail in the long run. ( Please read
that last line again. )
Now with that said, I will continue.
With your own ezine/newsletter you are advertising to a targeted
audience over and over again for FREE !
You won't have to pay .01 to .25 and up on the dollar per
address. You already own the list !! :-)
Many of my fellow publishers and marketers reading this right
now already know this and are focusing all of your efforts to
gaining subscribers. But there are some of you who don't realize
the potential your ezine/newsletter has for making you a living
on-line.
If you wish to acquire a respectable reputation as a known
marketing, dieting, taxidermy guru then you must publish your
own ezine/newsletter.
I know many of us fellow publishers ( including myself )
occasionally have a hard time either finding the time or
thinking of an interesting topic to send out every week.
This should never stop you from publishing an ezine/newsletter.
You can always find someone out there who would love for you to
publish an article(s) they have written. In exchange for using
there content all you have to do is allow them to post a small
ad about themselves or their product, ezine etc. at the end or
beginning of their article.
Here are a few article directories to help get you started:
http//ezinearticles.com www.articlecentral.com www.aracopy.com
www.authorconnection.com www.certificate.net/wwio
www.ideamarketers.com
I know there have been times when either I didn't have enough
time to write an entire ezine, or just wanted to trade articles
with someone else as a promotion for our ezine's.
With thousands of other publishers practically begging you to
add their article in your next issue you really have no excuse
to not have your own ezine/newsletter.
( After you reach 1000 subscribers you can start to charge for
advertising positions or promote your own affilliate programs.
Price per position of the ad will vary depending on demand for
your ad space and the number of your subscribers. )
Once you have this little time saving technique mastered you can
start to write a few of your own articles.
After you master writing your own articles you can become the
publisher submitting your articles to other ezine/newsletters
which is the most cost efficiant way ( free :-) to promote your
website or newsletter to thousands of new prospects.
This is what I would like to see all of my fellow publishers
doing.....becoming an article submitter. :-)
You will soon realize publishing your own ezine/newsletter is
fun and exciting, not a boring chore.
Wishing you success ( and a larger list :-),
About the author:
Justin Blake - publisher http://wetrack.it/eza/af.cgi?522 Secret
Ezine Publishing Tips Guaranteed to Increase your Subscription
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